GM and Honda announce strategic alliance in North America

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General Motors (GM) and Honda signed a strategic alliance in North America on September 3 with the aim of significantly improving cost efficiency for investment in advanced technology areas and maximizing growth opportunities for both companies. did. The alliance does not include capital tie-ups or cross-shareholdings, and the alliance will be managed by a joint governance committee consisting of senior executives from both companies. Joint engineering work is scheduled to begin in early 2021.

Through this partnership, the two companies will engage in advanced technology fields such as advanced driver assistance systems (ADAS), infotainment (*1), and V2X (Vehicle-to-Everything) communication including vehicle-to-vehicle and road-to-vehicle communication. In addition to the joint development of, we will also cooperate in purchasing fields such as procurement of materials and localization. In addition, we will start studying the sharing of platforms, including internal combustion engine engines and electric powertrains, in multiple vehicle models.

In a press release, GM President Mark Royce said, "By leveraging the resources of both companies, we can accelerate our investment in future mobility technologies. Based on the rich collaboration relationships we have built up to date, We expect great synergy in the wheel business." In addition, Honda's Vice President Seiji Kuraishi said, "By leveraging the strengths of both companies, we will establish what is unique and what we will collaborate on, while building a win-win relationship to create new value for customers. Are working on the company”.

In recent years, the two companies have been collaborating in new technology fields such as the establishment of a joint venture for hydrogen fuel cell system production and joint development of vehicles for unmanned ride-sharing services. Furthermore, in April 2020, the company has been successful in joint development of a Honda 2024 electric vehicle (EV) equipped with an Altium battery developed by GM. The alliance includes a wider range of collaborations, and attention will be focused on the alliance between the two companies, which account for about 27% of the total production volume in the United States (2019 results, Note 2). "The alliance could be very strong due to the uniqueness of both companies in terms of products, services and fan base," said Brian Moody, editor-in-chief of online car sales auto trader.